Deliverables
ResourcesMarketingTechnicalResearchIAMicrocopyProduct design
Summary
Over the course of my career, I’ve produced a wide variety of deliverables to support cohesive user education systems. This list isn’t exhaustive though.
Microcopy
- Onboarding experiences
- Content patterns
- All types of components and design patterns
- Content journey maps
- Content audits
- Product emails
- Wireframes
- User flows
Information architecture
- Mental model maps
- Object model reviews
- Terminology maps and audits
- Product and feature naming
- Help center architecture
- Navigation maps
Research and data
- Ticket dives
- Comprehension tests
- A/B tests
- SQL queries
Technical writing
- Help center articles
- Release notes
- Macros or canned responses
- Bug reports
- Transactional emails
Content marketing
- Cold email campaigns
- Drip email campaigns
- Blog posts
- Social media content
Internal exercises and resources
- Internal collaboration tools in Figma
- Design systems documentation
- Accessibility and inclusive content guidelines
- Voice and tone exercises and guidelines
- Emoji voting content exercises
- Internal operations programs
- Wikis and docs
- Product spec docs
- Customer service policies
- Support enablement materials
Leadership materials
- Decks for company-wide and board meetings
- Decks for department and team meetings
- Department operations budget
Portfolio
Check out another project.
Planned strategic content pattern changes for a critical modal
Decreased errors by 43% and increased success rates by 2x with content design changes
Led an information architecture audit and ticket dive to advocate for customers
Deliverables I’ve been responsible for over the course of my career
Revised Lattice review cycle notifications
Redesigned a settings page to drive growth by 80% and increase NPS by 20 points
Built Content Kit in Figma for folks who write microcopy
Integrated content standards with our design system to scale our operations
Revised key modals to educate product designers about version control
Revised an email nurture campaign for a product design audience
Replaced repetitive onboarding content with a unified, persuasive message